Kallixti Apple Poster

Productions Kallixti draws its name from the myth of the goddess Eris and her golden apple. The apple - crafted by Eris and branded with the word Kallxti, which translates to "For the Most Beautiful" - created discord among the goddesses, each of whom insisted that it was intended for them. With one thing leading to another, the long-term result of the original conflict over the apple was the Trojan War. The apple and its brand have become known as symbols for creative chaos - chaos that, through its effect on the world around it, results in a stronger culture. This logo for the artist's own company, Productions Kallixti, features the golden apple branded with a simple "K."